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Motion Design for Secondary School

Professional video production services

Professional motion graphics for impactful communication. — tailored for secondary school professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Concept & Storyboard

We translate your message into a visual script with keyframe illustrations, transition planning, and timing notes.

Technical details
Storyboard frames in Illustrator, animatic preview in After Effects, style frame approval before animation.
02

Asset Design & Animation

Custom graphics, icons, and character design in your brand style, then frame-by-frame animation with professional easing.

Technical details
Vector assets in Illustrator, animation in After Effects/Cinema 4D, Lottie export for web integration.
03

Sound Design & Render

Custom sound effects, music selection, voiceover integration, and final render in all required formats.

Technical details
Audio mix in Audition, Lottie/JSON for web, ProRes 4444 with alpha, H.265 for social, GIF for email.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Secondary School Needs Motion Design

In the Secondary School sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Motion Design delivers measurable results that transform how secondary school professionals communicate with their audience.

Specific Challenges for Secondary School

Secondary school video production serves a dual audience: prospective students (12-17 year-olds who respond to peer-driven content) and their parents (who evaluate facilities, academic results, and pastoral care quality). The content challenge is bridging these two audiences in a single production — student-filmed vlogs and Instagram content attract the younger audience, while professionally produced facility tours and academic achievement presentations satisfy parent concerns. Key content includes open-day event films, subject department showcases (STEM labs, arts studios, sports facilities), student achievement highlights, and anti-bullying/wellbeing messaging. International section and bilingual program promotion is a growing content need for schools seeking to attract globally mobile families. Production must work around school schedules, exam periods, and term-time child protection requirements. Budgets range from 1,000 to 5,000 euros per project for private schools, while public establishments typically rely on in-house production with occasional professional support for special projects.

Video Challenges in Secondary School

Engaging the Digital-Native Learner

Education faces a fundamental shift: students now expect video-first learning experiences. 65% of people are visual learners, and video-based courses see 25% higher completion rates. Yet producing quality educational content at scale — across subjects, levels, and languages — remains a significant challenge for institutions.

Universities compete for students through campus tour videos and program showcases. E-learning platforms need engaging tutorials that maintain attention. Corporate training requires compliance-tracked modules that employees actually watch. Each context demands different production approaches.

Success Stories & Case Studies

University Recruitment Campaign

A business school replaced their print prospectus with a series of student life videos and virtual campus tours. Applications from international students increased 78%, and the cost per qualified applicant decreased by 45% compared to traditional recruitment channels.

Key Benefits for Secondary School

Learning Outcomes & Institutional Growth

Educational video delivers measurable impact: video-enhanced courses improve test scores by 20%, campus tour videos increase enrollment yield by 35%, and micro-learning videos reduce training time by 60% while improving knowledge retention by 25-60%. Institutions with strong video presence report 40% more organic applications.

Our Motion Design Process

Motion Design Process

1. Script & Storyboard: We translate your message into a visual script with detailed storyboard frames showing keyframes, transitions, and timing.

2. Asset Design: Custom illustrations, icons, typography, and graphic elements are created in your brand style guide. Character design and rigging if needed.

3. Animation: Frame-by-frame animation in After Effects/Cinema 4D with professional easing, secondary motion, and attention to micro-interactions.

4. Sound & Final: Custom sound design, music selection/licensing, voiceover integration, and final render in all required formats.

What Makes Motion Design Unique

Motion design combines graphic design principles with animation to explain, promote, or brand through moving visuals. We create custom vector-based animations in After Effects, working from your brand guidelines to produce shapes, icons, and layouts that move with purpose. A typical motion design project runs 30-90 seconds and takes 10-15 business days from storyboard to final render. Deliverables include lossless MOV for integration into larger edits and compressed MP4 for standalone use. This is our most versatile animation service — suitable for explainers, ads, social content, and event screens.

What You Receive

You receive: animated video in all formats, source project files (After Effects/C4D), individual asset library (AI/SVG), Lottie files for web integration, GIF versions for social, and style guide documentation for future animations.

Technical Specifications

Software: After Effects, Cinema 4D, Blender, Illustrator | Animation: 24/30/60 fps, Lottie/JSON export | 3D: Octane/Redshift rendering | Output: ProRes 4444 (alpha), H.265, WebM, GIF, Lottie

Getting Started with Motion Design for Secondary School

Ready to elevate your Secondary School brand with professional motion design? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your motion design needs for secondary school. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Motion Design for Secondary School | O'Yelen Studio