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Motion Design for Fast Food

Professional video production services

Professional motion graphics for impactful communication. — tailored for fast food professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Concept & Storyboard

We translate your message into a visual script with keyframe illustrations, transition planning, and timing notes.

Technical details
Storyboard frames in Illustrator, animatic preview in After Effects, style frame approval before animation.
02

Asset Design & Animation

Custom graphics, icons, and character design in your brand style, then frame-by-frame animation with professional easing.

Technical details
Vector assets in Illustrator, animation in After Effects/Cinema 4D, Lottie export for web integration.
03

Sound Design & Render

Custom sound effects, music selection, voiceover integration, and final render in all required formats.

Technical details
Audio mix in Audition, Lottie/JSON for web, ProRes 4444 with alpha, H.265 for social, GIF for email.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Fast Food Needs Motion Design

In the Fast Food sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Motion Design delivers measurable results that transform how fast food professionals communicate with their audience.

Specific Challenges for Fast Food

Fast food video production operates at a tempo that mirrors the business itself: high volume, fast turnaround, and relentless creative refresh. National chains produce 50-100 video ads per year across multiple campaign waves, while independent fast food operators need punchy social content that competes with those big budgets on a fraction of the spend. The dominant format is the 6-15 second vertical ad optimized for skippable placements — the product must appear within the first 2 seconds. Food styling for fast food is its own discipline: burgers are assembled with tweezers, cheese is melted with heat guns at precise angles, and beverages are shot with fake ice that does not melt under studio lights. The target audience skews 16-34, heavily mobile, and responds to humor, speed, and deal-driven messaging. Per-campaign budgets for independents sit at 1,000-4,000 euros, while franchised locations may access co-op marketing funds of 2-5% of gross revenue for video production.

Video Challenges in Fast Food

Making Food Irresistible on Screen

Restaurants with video on Google My Business receive 35% more reservations. Food content is inherently visual, yet capturing dishes at their most appetizing requires specialized food styling, lighting, and timing — most dishes have a "beauty window" of just 5-10 minutes.

Modern diners check video reviews and social content before choosing where to eat. 87% of consumers say video influences their restaurant choice. The challenge is creating content that conveys taste, texture, and atmosphere through a screen.

Success Stories & Case Studies

Fine Dining Chef's Table Series

A Michelin-starred restaurant produced a 6-episode chef's table series showing the preparation of signature dishes. The series generated 800K views, led to a 3-month waiting list, and earned press coverage in national food magazines.

Key Benefits for Fast Food

Direct Impact on Reservations

Professional food video drives measurable business results: menu videos increase average ticket by 15-22%, chef portrait videos build trust and personal connection, and social media food content generates organic reach 3x higher than any other content type in hospitality.

Our Motion Design Process

Motion Design Process

1. Script & Storyboard: We translate your message into a visual script with detailed storyboard frames showing keyframes, transitions, and timing.

2. Asset Design: Custom illustrations, icons, typography, and graphic elements are created in your brand style guide. Character design and rigging if needed.

3. Animation: Frame-by-frame animation in After Effects/Cinema 4D with professional easing, secondary motion, and attention to micro-interactions.

4. Sound & Final: Custom sound design, music selection/licensing, voiceover integration, and final render in all required formats.

What Makes Motion Design Unique

Motion design combines graphic design principles with animation to explain, promote, or brand through moving visuals. We create custom vector-based animations in After Effects, working from your brand guidelines to produce shapes, icons, and layouts that move with purpose. A typical motion design project runs 30-90 seconds and takes 10-15 business days from storyboard to final render. Deliverables include lossless MOV for integration into larger edits and compressed MP4 for standalone use. This is our most versatile animation service — suitable for explainers, ads, social content, and event screens.

What You Receive

You receive: animated video in all formats, source project files (After Effects/C4D), individual asset library (AI/SVG), Lottie files for web integration, GIF versions for social, and style guide documentation for future animations.

Technical Specifications

Software: After Effects, Cinema 4D, Blender, Illustrator | Animation: 24/30/60 fps, Lottie/JSON export | 3D: Octane/Redshift rendering | Output: ProRes 4444 (alpha), H.265, WebM, GIF, Lottie

Getting Started with Motion Design for Fast Food

Ready to elevate your Fast Food brand with professional motion design? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your motion design needs for fast food. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Motion Design for Fast Food | O'Yelen Studio