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Motion Design for Life Insurance

Professional video production services

Professional motion graphics for impactful communication. — tailored for life insurance professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Concept & Storyboard

We translate your message into a visual script with keyframe illustrations, transition planning, and timing notes.

Technical details
Storyboard frames in Illustrator, animatic preview in After Effects, style frame approval before animation.
02

Asset Design & Animation

Custom graphics, icons, and character design in your brand style, then frame-by-frame animation with professional easing.

Technical details
Vector assets in Illustrator, animation in After Effects/Cinema 4D, Lottie export for web integration.
03

Sound Design & Render

Custom sound effects, music selection, voiceover integration, and final render in all required formats.

Technical details
Audio mix in Audition, Lottie/JSON for web, ProRes 4444 with alpha, H.265 for social, GIF for email.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Life Insurance Needs Motion Design

In the Life Insurance sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Motion Design delivers measurable results that transform how life insurance professionals communicate with their audience.

Specific Challenges for Life Insurance

Life insurance is sold on emotion — protecting a family's future, funding children's education, ensuring a spouse's financial security after loss. Video content must navigate this emotional territory with sincerity, not manipulation. Family-narrative videos showing everyday moments (a parent teaching a child to ride a bicycle, a couple reviewing retirement plans) that transition to 'what if' scenarios drive consideration. Animated product-comparison videos explaining the differences between term life, whole life, and universal life policies help consumers understand complex options. Agent-profile videos building trust through personal stories and community involvement reduce the discomfort of discussing mortality. These videos power insurance company websites, financial advisor referral channels, life-event retargeting ads (marriage, new baby, home purchase), and YouTube pre-roll targeting financial-planning audiences.

Video Challenges in Life Insurance

Simplifying Complexity, Building Trust

Insurance products are among the most complex and least understood by consumers. 71% find insurance confusing, and purchasing decisions are driven largely by trust. Video has the unique ability to simplify coverage explanations, humanize advisors, and demystify claims processes — but regulatory compliance adds review cycles to every piece of content.

The challenge is making inherently unsexy products feel relevant and approachable. Insurance video must balance legal precision with emotional engagement, addressing real customer anxieties about coverage, claims, and costs.

Success Stories & Case Studies

Insurance Company — Animated Explainer Series

An insurance company created an animated explainer series breaking down their coverage options in simple visual terms. Online quote requests increased 89%, customer satisfaction scores improved 34%, and the series reduced inbound support calls by 28% as customers self-served through video content.

Key Benefits for Life Insurance

Trust, Sales & Claims Satisfaction

Insurance video delivers measurable business impact: explainer videos increase online quote requests by 89%, claims process videos reduce complaints by 34%, and agent introduction videos improve client retention by 28%. Insurance brands with consistent video communication see 45% higher trust scores and 30% lower cost-per-acquisition.

Our Motion Design Process

Motion Design Process

1. Script & Storyboard: We translate your message into a visual script with detailed storyboard frames showing keyframes, transitions, and timing.

2. Asset Design: Custom illustrations, icons, typography, and graphic elements are created in your brand style guide. Character design and rigging if needed.

3. Animation: Frame-by-frame animation in After Effects/Cinema 4D with professional easing, secondary motion, and attention to micro-interactions.

4. Sound & Final: Custom sound design, music selection/licensing, voiceover integration, and final render in all required formats.

What Makes Motion Design Unique

Motion design combines graphic design principles with animation to explain, promote, or brand through moving visuals. We create custom vector-based animations in After Effects, working from your brand guidelines to produce shapes, icons, and layouts that move with purpose. A typical motion design project runs 30-90 seconds and takes 10-15 business days from storyboard to final render. Deliverables include lossless MOV for integration into larger edits and compressed MP4 for standalone use. This is our most versatile animation service — suitable for explainers, ads, social content, and event screens.

What You Receive

You receive: animated video in all formats, source project files (After Effects/C4D), individual asset library (AI/SVG), Lottie files for web integration, GIF versions for social, and style guide documentation for future animations.

Technical Specifications

Software: After Effects, Cinema 4D, Blender, Illustrator | Animation: 24/30/60 fps, Lottie/JSON export | 3D: Octane/Redshift rendering | Output: ProRes 4444 (alpha), H.265, WebM, GIF, Lottie

Getting Started with Motion Design for Life Insurance

Ready to elevate your Life Insurance brand with professional motion design? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your motion design needs for life insurance. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Motion Design for Life Insurance | O'Yelen Studio