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Vertical Video Editing for SaaS

Professional video production services

9:16 format editing optimized for mobile-first platforms. — tailored for saas professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Footage Review & Selects

We ingest all raw footage, organize by scene, sync audio, and select the strongest takes for your story.

Technical details
Proxy workflow in Premiere Pro, multi-cam sync with PluralEyes, organized bin structure by scene and take number.
02

Rough Cut & Narrative

We build the narrative structure, establish pacing, and create an assembly edit for your review and feedback.

Technical details
Timeline assembly in Premiere Pro or DaVinci Resolve, J/L-cuts, match cuts, and dynamic pacing adjustments.
03

Fine Cut & Delivery

Precise trimming, audio leveling, color correction, graphics, and export in all required formats and aspect ratios.

Technical details
Final mix at -14 LUFS, ProRes 422 HQ master, H.265 web delivery, 16:9/9:16/1:1 exports.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why SaaS Needs Vertical Video Editing

In the SaaS sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Vertical Video Editing delivers measurable results that transform how saas professionals communicate with their audience.

Specific Challenges for SaaS

SaaS video production is uniquely tied to product-led growth metrics — every video must either reduce churn, accelerate activation, or increase expansion revenue. The content stack includes onboarding walkthrough videos (reducing time-to-value from days to minutes), feature announcement clips for in-app notifications, customer testimonial case studies with specific ROI figures, and comparison videos positioning against competitors. Screen capture tools (Loom, ScreenFlow) handle lightweight content, but professional production is needed for hero demos, keynote presentation visuals, and brand films targeting enterprise buyers. The challenge is that SaaS interfaces update frequently, making video content obsolete every 3-6 months and requiring a re-recording pipeline. Budgets range from 1,500 to 10,000 euros per video, with annual content spend for Series B+ companies typically reaching 30,000-100,000 euros. The primary KPIs are trial-to-paid conversion lift, support ticket deflection rate, and demo-to-close ratio improvement.

Video Challenges in SaaS

Explaining Complex Products Simply

Tech startups face a unique challenge: their products are often complex, abstract, and invisible to the naked eye. Video must bridge the gap between technical capability and user benefit. 96% of users watch explainer videos to learn about a product, making video the most critical conversion tool in the SaaS funnel.

Startups need video content at every stage: product demos for prospects, onboarding tutorials for new users, thought leadership for brand building, and investor pitch materials for fundraising. Speed matters — content must ship alongside features in sprint cycles.

Success Stories & Case Studies

SaaS Product Launch Video

A B2B SaaS startup created a 2-minute animated explainer video for their Product Hunt launch. The video drove 3,400 upvotes, 12,000 sign-ups in the first week, and was cited by 85% of early users as the reason they understood the product value.

Key Benefits for SaaS

Conversion & Growth Acceleration

Tech video delivers compounding returns: landing pages with video convert 80% better, product demo videos reduce sales cycle by 40%, onboarding videos decrease support tickets by 35%, and investor pitch videos help startups raise 2.5x more effectively. Video content on LinkedIn generates 5x more engagement for B2B tech brands.

Our Vertical Video Editing Process

Professional Editing Workflow

1. Media Ingestion & Organization: We import all raw footage, organize by scene/take, create proxy files for efficient editing, and synchronize multi-source audio.

2. Assembly & Rough Cut: We select the strongest takes, establish narrative structure, create the initial assembly, and review timing and pacing with you.

3. Fine Cut & Polish: Precise trimming, transition refinement, audio leveling, color consistency pass, and graphics integration. Two rounds of client revisions included.

4. Final Master & Export: Final quality check, export in all required formats and resolutions, organized file delivery with naming conventions.

What Makes Vertical Video Editing Unique

Vertical editing (9:16) is built for mobile-first consumption on TikTok, Instagram Reels, and YouTube Shorts. We reframe horizontal footage using center-weighted or subject-tracking crops, add bold on-screen text that's readable on small screens, and structure content for the critical first 3 seconds that determine viewer retention. Deliverables are under 60 seconds and optimized at 1080×1920 resolution. We batch-process multiple clips — turning one long shoot into 5-10 vertical pieces — with 48-hour turnaround per batch.

What You Receive

You receive: final edited video in multiple formats (MP4 H.265, ProRes 422 HQ, web-optimized versions), project files upon request, separate audio mix, thumbnail/poster frame, and formatted versions for each target platform (16:9, 9:16, 1:1).

Technical Specifications

Software: Adobe Premiere Pro, DaVinci Resolve, Avid Media Composer | Formats: ProRes 422/4444, H.264/H.265, DNxHR | Resolution: Up to 8K, standard delivery in 4K/1080p | Frame rates: 24, 25, 30, 50, 60 fps | Color: Rec.709, Rec.2020, HDR10

Getting Started with Vertical Video Editing for SaaS

Ready to elevate your SaaS brand with professional vertical video editing? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your vertical video editing needs for saas. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Vertical Video Editing for SaaS | O'Yelen Studio