SDR to HDR conversion with expanded dynamic range. — tailored for tires & accessories professionals.
Discover the StudioWe review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.
Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.
Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Tires & Accessories sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, HDR Conversion delivers measurable results that transform how tires & accessories professionals communicate with their audience.
Tire and auto accessory video production serves a market where the product itself is visually undifferentiated — one black tire looks much like another to the average consumer. The content strategy must focus on performance demonstration rather than product beauty: wet-braking distance comparisons, snow traction tests, noise level measurements at highway speed, and wear-rate time-lapses over months of use. Installation process videos reduce customer anxiety about purchasing online versus at a physical store. Seasonal content (winter tire changeover guides in October, summer tire comparisons in March) drives search traffic at peak buying moments. For accessories (roof racks, floor mats, dash cams), unboxing and installation tutorials are the highest-converting content. Distribution targets YouTube (the #1 platform for tire research), Google Shopping, and marketplace listings. Budgets range from 500-1,500 euros per product comparison video, with tire brands investing 10,000-40,000 euros annually in content programs.
Automotive purchases are deeply emotional — 70% of car buyers watch video before visiting a dealership. The challenge is creating content that conveys driving experience, interior quality, and brand prestige through a screen. Each vehicle segment (luxury, sport, electric, commercial) requires a distinct visual approach.
Dealerships compete for local visibility while manufacturers need global campaigns. Test drive videos, virtual showroom tours, and detailing content all serve different stages of the buyer journey. Electric vehicles add new challenges — communicating technology benefits without traditional engine sound.
A luxury car dealership created cinematic walkaround videos for every vehicle in stock. Online inquiries increased 92%, test drive bookings rose 45%, and average time-to-sale decreased by 8 days as customers arrived pre-qualified.
Automotive video accelerates every stage: vehicle walkaround videos increase qualified leads by 65%, test drive videos reduce showroom visits needed by 30%, and lifestyle brand films increase brand consideration by 48%. Dealerships with video-first digital strategies report 35% higher customer lifetime value.
1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.
2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.
3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.
4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.
HDR conversion transforms your SDR content into HDR10, HDR10+, or Dolby Vision formats — or converts HDR masters down to SDR for legacy displays. We handle the full technical pipeline: color space conversion (Rec.709 to Rec.2020), PQ or HLG transfer function application, MaxCLL/MaxFALL metadata generation, and Dolby Vision XML sidecar creation if required. This service is critical for platform delivery where HDR is expected (Netflix, Apple TV+, YouTube HDR). We work in DaVinci Resolve's HDR grading workspace and deliver verified masters with full QC reports. Turnaround is 2-4 days depending on content length and target format count.
You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.
Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG
Ready to elevate your Tires & Accessories brand with professional hdr conversion? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your hdr conversion needs for tires & accessories. Free consultation and custom quote — no commitment required.