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Color Grading for Media

Professional video production services

Professional color grading for cinematic mood and look. — tailored for media professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Color Analysis & References

We review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.

Technical details
Waveform/vectorscope analysis in DaVinci Resolve, reference frame matching, dailies review.
02

Primary & Secondary Grading

Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.

Technical details
DaVinci Resolve Studio with calibrated FSI monitor, node-based grading, custom LUT creation.
03

HDR & Final Master

Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.

Technical details
Dolby Vision/HDR10 mastering, Rec.709 and Rec.2020 delivery, .cube LUT package for on-set reference.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Media Needs Color Grading

In the Media sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Color Grading delivers measurable results that transform how media professionals communicate with their audience.

Specific Challenges for Media

Media companies are both producers and subjects of video content, creating a layered production dynamic. Traditional media outlets need video to maintain relevance in a digital-first landscape where text articles alone no longer drive sufficient engagement. Video journalism, live news coverage, and documentary production require different skill sets and equipment from entertainment or marketing content. The constant pressure of news cycles means production workflows must be measured in hours, not days. Meanwhile, media brands themselves need promotional content — show trailers, behind-the-scenes features, and cross-platform teasers — to compete for audience attention in an increasingly fragmented viewing landscape.

Video Challenges in Media

Thriving in the Video-First Media Landscape

82% of internet traffic is now video content. Media companies must produce broadcast-quality video at editorial speed and scale. The shift from text-first to video-first newsrooms demands new workflows, skills, and equipment — while maintaining journalistic standards and editorial integrity.

Digital media competes for attention in 15-second increments. Content must hook viewers instantly, work silently with captions, and adapt to multiple platform formats. Traditional media must reinvent itself while digital-native outlets raise production quality expectations.

Success Stories & Case Studies

Digital Media Pivot to Video

A digital news outlet pivoted to video-first content strategy. Their audience tripled in 18 months, advertising revenue grew 230%, and they secured a distribution deal with a major streaming platform based on the quality of their documentary content.

Key Benefits for Media

Audience Growth & Monetization

Media video drives sustainable growth: video news content generates 6x more social shares than text, multi-format repurposing extends content lifespan 5x, and video-first newsrooms see 65% higher audience engagement. Media brands with strong video presence command 3x higher CPM rates from advertisers.

Our Color Grading Process

Color Grading Process

1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.

2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.

3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.

4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.

What Makes Color Grading Unique

Color grading is the creative process of establishing the visual mood and tone of your film through deliberate color manipulation. Working in DaVinci Resolve's node-based pipeline, we shape skin tones, push shadows toward specific hues, control highlight rolloff, and create a look that supports your story — warm and nostalgic, cold and clinical, or desaturated and gritty. This goes beyond technical correction (which we handle separately): grading is an artistic choice. A 5-minute project takes 2-3 days; feature-length work takes 1-2 weeks. We deliver graded masters in ProRes 4444 or DNxHR and can export matching stills for marketing use.

What You Receive

You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.

Technical Specifications

Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG

Getting Started with Color Grading for Media

Ready to elevate your Media brand with professional color grading? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your color grading needs for media. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Color Grading for Media | O'Yelen Studio