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Color Grading for EdTech

Professional video production services

Professional color grading for cinematic mood and look. — tailored for edtech professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Color Analysis & References

We review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.

Technical details
Waveform/vectorscope analysis in DaVinci Resolve, reference frame matching, dailies review.
02

Primary & Secondary Grading

Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.

Technical details
DaVinci Resolve Studio with calibrated FSI monitor, node-based grading, custom LUT creation.
03

HDR & Final Master

Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.

Technical details
Dolby Vision/HDR10 mastering, Rec.709 and Rec.2020 delivery, .cube LUT package for on-set reference.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why EdTech Needs Color Grading

In the EdTech sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Color Grading delivers measurable results that transform how edtech professionals communicate with their audience.

Specific Challenges for EdTech

Edtech video production is shaped by a fundamental paradox: the product is about learning, so the video itself must teach effectively while also selling. Demo videos that fail to actually explain something useful feel hollow to an educator audience that values substance over style. The content ecosystem includes product demo walkthroughs for school administrators (showing dashboard analytics, student tracking, and curriculum alignment), classroom integration case studies filmed in real schools, and student/teacher testimonial content captured during actual use. The buyer journey is complex: teachers discover on social media, administrators evaluate on the website, and procurement committees review formal presentations. Seasonal timing matters — back-to-school (August-September) and budget allocation periods (January-March) are the critical content windows. Budgets range from 2,000 to 12,000 euros per video, with annual content plans for well-funded edtech companies reaching 40,000-80,000 euros spanning product, brand, and recruitment content.

Video Challenges in EdTech

Explaining Complex Products Simply

Tech startups face a unique challenge: their products are often complex, abstract, and invisible to the naked eye. Video must bridge the gap between technical capability and user benefit. 96% of users watch explainer videos to learn about a product, making video the most critical conversion tool in the SaaS funnel.

Startups need video content at every stage: product demos for prospects, onboarding tutorials for new users, thought leadership for brand building, and investor pitch materials for fundraising. Speed matters — content must ship alongside features in sprint cycles.

Success Stories & Case Studies

SaaS Product Launch Video

A B2B SaaS startup created a 2-minute animated explainer video for their Product Hunt launch. The video drove 3,400 upvotes, 12,000 sign-ups in the first week, and was cited by 85% of early users as the reason they understood the product value.

Key Benefits for EdTech

Conversion & Growth Acceleration

Tech video delivers compounding returns: landing pages with video convert 80% better, product demo videos reduce sales cycle by 40%, onboarding videos decrease support tickets by 35%, and investor pitch videos help startups raise 2.5x more effectively. Video content on LinkedIn generates 5x more engagement for B2B tech brands.

Our Color Grading Process

Color Grading Process

1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.

2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.

3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.

4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.

What Makes Color Grading Unique

Color grading is the creative process of establishing the visual mood and tone of your film through deliberate color manipulation. Working in DaVinci Resolve's node-based pipeline, we shape skin tones, push shadows toward specific hues, control highlight rolloff, and create a look that supports your story — warm and nostalgic, cold and clinical, or desaturated and gritty. This goes beyond technical correction (which we handle separately): grading is an artistic choice. A 5-minute project takes 2-3 days; feature-length work takes 1-2 weeks. We deliver graded masters in ProRes 4444 or DNxHR and can export matching stills for marketing use.

What You Receive

You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.

Technical Specifications

Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG

Getting Started with Color Grading for EdTech

Ready to elevate your EdTech brand with professional color grading? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your color grading needs for edtech. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions