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UI Animation for SME

Professional video production services

UI micro-animations for app demos and showcases. — tailored for sme professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Concept & Storyboard

We translate your message into a visual script with keyframe illustrations, transition planning, and timing notes.

Technical details
Storyboard frames in Illustrator, animatic preview in After Effects, style frame approval before animation.
02

Asset Design & Animation

Custom graphics, icons, and character design in your brand style, then frame-by-frame animation with professional easing.

Technical details
Vector assets in Illustrator, animation in After Effects/Cinema 4D, Lottie export for web integration.
03

Sound Design & Render

Custom sound effects, music selection, voiceover integration, and final render in all required formats.

Technical details
Audio mix in Audition, Lottie/JSON for web, ProRes 4444 with alpha, H.265 for social, GIF for email.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why SME Needs UI Animation

In the SME sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, UI Animation delivers measurable results that transform how sme professionals communicate with their audience.

Specific Challenges for SME

Small and medium businesses face a different video challenge than corporations: they need professional results on budgets that typically range from 1,500 to 8,000 euros per project. The owner or manager is usually the decision-maker and the on-screen talent, which means production crews must excel at directing non-actors and making them feel comfortable on camera. The most impactful content for SMBs is the Google Business Profile video, the homepage hero film, and customer testimonial compilations — these three assets alone can transform online credibility. Turnaround expectations are fast (1-2 weeks), and the production process needs to be simple with minimal disruption to daily operations. The KPI that resonates most with SMB owners is inbound lead volume rather than abstract brand metrics.

Video Challenges in SME

Humanizing the Corporate Brand

72% of job seekers research company culture before applying. Internal communication videos reduce misunderstanding by 50% compared to email alone. Yet many corporations struggle to produce video that feels authentic rather than corporate and stiff.

From employer branding to annual reports, executive communications to training modules, corporate video must balance professionalism with relatability. The challenge is creating content that employees and stakeholders actually want to watch.

Success Stories & Case Studies

Global Employer Branding Campaign

A multinational launched a video-first employer branding campaign featuring real employees across 8 countries. Applications increased 156% and employee turnover decreased 23% as new hires arrived with accurate culture expectations.

Key Benefits for SME

Engagement Across All Stakeholders

Corporate video impacts every audience: employer branding reduces cost-per-hire by 40%, training videos reduce onboarding time by 30%, executive thought leadership videos drive 3x more engagement than written posts on LinkedIn, and annual report videos increase shareholder engagement by 55%.

Our UI Animation Process

Motion Design Process

1. Script & Storyboard: We translate your message into a visual script with detailed storyboard frames showing keyframes, transitions, and timing.

2. Asset Design: Custom illustrations, icons, typography, and graphic elements are created in your brand style guide. Character design and rigging if needed.

3. Animation: Frame-by-frame animation in After Effects/Cinema 4D with professional easing, secondary motion, and attention to micro-interactions.

4. Sound & Final: Custom sound design, music selection/licensing, voiceover integration, and final render in all required formats.

What Makes UI Animation Unique

UI animation brings app and website interfaces to life for product demos, investor decks, and app store preview videos. We recreate your screens in After Effects or Principle, then animate realistic user interactions — taps, scrolls, swipes, loading states, and micro-interactions — at the exact timing and easing curves your dev team specified. This is not screen recording; it's pixel-perfect animation that shows your product at its best without bugs, lag, or test data. A 30-45 second UI demo takes 5-8 business days. We deliver in device-framed (iPhone, MacBook, iPad) and frameless versions.

What You Receive

You receive: animated video in all formats, source project files (After Effects/C4D), individual asset library (AI/SVG), Lottie files for web integration, GIF versions for social, and style guide documentation for future animations.

Technical Specifications

Software: After Effects, Cinema 4D, Blender, Illustrator | Animation: 24/30/60 fps, Lottie/JSON export | 3D: Octane/Redshift rendering | Output: ProRes 4444 (alpha), H.265, WebM, GIF, Lottie

Getting Started with UI Animation for SME

Ready to elevate your SME brand with professional ui animation? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your ui animation needs for sme. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

UI Animation for SME | O'Yelen Studio