UI micro-animations for app demos and showcases. — tailored for indie games professionals.
Discover the StudioWe translate your message into a visual script with keyframe illustrations, transition planning, and timing notes.
Custom graphics, icons, and character design in your brand style, then frame-by-frame animation with professional easing.
Custom sound effects, music selection, voiceover integration, and final render in all required formats.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Indie Games sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, UI Animation delivers measurable results that transform how indie games professionals communicate with their audience.
Indie game developers wear every hat, including marketer, and their reveal trailer is often their single biggest shot at visibility. Without publisher budgets, indie studios must maximize impact from minimal footage — sometimes just a prototype. The video must communicate the game's unique hook instantly: a novel mechanic, a striking art style, or an emotional narrative premise. Festival submission trailers for events like the IGF or Day of the Devs follow specific conventions. Devlog videos on YouTube build a community that acts as organic marketing, turning early followers into launch-day advocates.
Gamers are the most digitally engaged audience on the planet — spending an average of 8.5 hours per week watching gaming content. 73% of gamers watch YouTube before purchasing a game, making trailers and gameplay videos the most critical marketing asset in the industry.
The challenge is producing content that resonates with a community that instantly detects inauthenticity. Game trailers must balance cinematic spectacle with honest gameplay representation. Streaming highlights need fast turnaround, and esport coverage demands broadcast-quality multi-feed production.
An indie studio invested in a cinematic launch trailer combining gameplay captures with motion graphics. The trailer reached 5.2M views, generated 200K wishlists on Steam, and the game sold 150K copies in its first week — 4x the studio's projection.
A regional esport league implemented broadcast-quality production with multi-camera coverage, instant replays, and animated graphics. Viewership grew 340% and attracted a major sponsor partnership worth €500K annually.
Gaming video delivers viral potential: game trailers increase wishlists by 280%, stream highlight reels grow channels 4x faster than live-only content, and cinematic trailers generate 12x ROI on marketing spend. Community-driven content (fan videos, let's plays, reviews) extends the marketing lifecycle for months beyond launch.
1. Script & Storyboard: We translate your message into a visual script with detailed storyboard frames showing keyframes, transitions, and timing.
2. Asset Design: Custom illustrations, icons, typography, and graphic elements are created in your brand style guide. Character design and rigging if needed.
3. Animation: Frame-by-frame animation in After Effects/Cinema 4D with professional easing, secondary motion, and attention to micro-interactions.
4. Sound & Final: Custom sound design, music selection/licensing, voiceover integration, and final render in all required formats.
UI animation brings app and website interfaces to life for product demos, investor decks, and app store preview videos. We recreate your screens in After Effects or Principle, then animate realistic user interactions — taps, scrolls, swipes, loading states, and micro-interactions — at the exact timing and easing curves your dev team specified. This is not screen recording; it's pixel-perfect animation that shows your product at its best without bugs, lag, or test data. A 30-45 second UI demo takes 5-8 business days. We deliver in device-framed (iPhone, MacBook, iPad) and frameless versions.
You receive: animated video in all formats, source project files (After Effects/C4D), individual asset library (AI/SVG), Lottie files for web integration, GIF versions for social, and style guide documentation for future animations.
Software: After Effects, Cinema 4D, Blender, Illustrator | Animation: 24/30/60 fps, Lottie/JSON export | 3D: Octane/Redshift rendering | Output: ProRes 4444 (alpha), H.265, WebM, GIF, Lottie
Ready to elevate your Indie Games brand with professional ui animation? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your ui animation needs for indie games. Free consultation and custom quote — no commitment required.