Kinetic typography and dynamic text effects. — tailored for university professionals.
Discover the StudioWe translate your message into a visual script with keyframe illustrations, transition planning, and timing notes.
Custom graphics, icons, and character design in your brand style, then frame-by-frame animation with professional easing.
Custom sound effects, music selection, voiceover integration, and final render in all required formats.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the University sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Text Animation delivers measurable results that transform how university professionals communicate with their audience.
University video production serves three competing institutional priorities: student recruitment (the revenue driver), research promotion (the prestige driver), and alumni engagement (the fundraising driver). Recruitment videos must feel authentic to a Gen-Z audience that rejects polished institutional messaging — student-generated content, day-in-the-life vlogs, and candid campus footage outperform scripted promotional films. Research communication requires a different register entirely: explaining complex academic work to funding bodies, media, and the public through animated summaries and laboratory documentaries. The production volume is significant — a mid-sized university may need 50-100 videos per year across faculties, departments, and central communications. International recruitment adds multilingual requirements, with English, Chinese, and Arabic being the most requested language versions. Annual video budgets for French universities range from 20,000 to 150,000 euros, with Parcoursup application season (January-March) and international recruitment fairs driving the content calendar.
Education faces a fundamental shift: students now expect video-first learning experiences. 65% of people are visual learners, and video-based courses see 25% higher completion rates. Yet producing quality educational content at scale — across subjects, levels, and languages — remains a significant challenge for institutions.
Universities compete for students through campus tour videos and program showcases. E-learning platforms need engaging tutorials that maintain attention. Corporate training requires compliance-tracked modules that employees actually watch. Each context demands different production approaches.
A business school replaced their print prospectus with a series of student life videos and virtual campus tours. Applications from international students increased 78%, and the cost per qualified applicant decreased by 45% compared to traditional recruitment channels.
Educational video delivers measurable impact: video-enhanced courses improve test scores by 20%, campus tour videos increase enrollment yield by 35%, and micro-learning videos reduce training time by 60% while improving knowledge retention by 25-60%. Institutions with strong video presence report 40% more organic applications.
1. Script & Storyboard: We translate your message into a visual script with detailed storyboard frames showing keyframes, transitions, and timing.
2. Asset Design: Custom illustrations, icons, typography, and graphic elements are created in your brand style guide. Character design and rigging if needed.
3. Animation: Frame-by-frame animation in After Effects/Cinema 4D with professional easing, secondary motion, and attention to micro-interactions.
4. Sound & Final: Custom sound design, music selection/licensing, voiceover integration, and final render in all required formats.
Text animation makes written messages move, emphasizing key words and guiding the viewer's reading path. We animate headlines, statistics, quotes, and calls-to-action using scale, position, rotation, and opacity keyframes — timed to voiceover or music beats. This is not the same as typographic animation (which focuses on letterform artistry); text animation is functional, ensuring your message is read and retained. We deliver 5-15 second clips sized for your target platform (16:9, 9:16, 1:1) within 2-3 business days. Bulk pricing is available for series of 10+ clips.
You receive: animated video in all formats, source project files (After Effects/C4D), individual asset library (AI/SVG), Lottie files for web integration, GIF versions for social, and style guide documentation for future animations.
Software: After Effects, Cinema 4D, Blender, Illustrator | Animation: 24/30/60 fps, Lottie/JSON export | 3D: Octane/Redshift rendering | Output: ProRes 4444 (alpha), H.265, WebM, GIF, Lottie
Ready to elevate your University brand with professional text animation? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your text animation needs for university. Free consultation and custom quote — no commitment required.