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Character Animation for Radio

Professional video production services

Character design and animation with personality. — tailored for radio professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Concept & Storyboard

We translate your message into a visual script with keyframe illustrations, transition planning, and timing notes.

Technical details
Storyboard frames in Illustrator, animatic preview in After Effects, style frame approval before animation.
02

Asset Design & Animation

Custom graphics, icons, and character design in your brand style, then frame-by-frame animation with professional easing.

Technical details
Vector assets in Illustrator, animation in After Effects/Cinema 4D, Lottie export for web integration.
03

Sound Design & Render

Custom sound effects, music selection, voiceover integration, and final render in all required formats.

Technical details
Audio mix in Audition, Lottie/JSON for web, ProRes 4444 with alpha, H.265 for social, GIF for email.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Radio Needs Character Animation

In the Radio sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Character Animation delivers measurable results that transform how radio professionals communicate with their audience.

Specific Challenges for Radio

Radio stations face an existential challenge: their primary product is audio-only, but audience discovery increasingly happens on visual platforms. Video podcasts of radio shows, studio webcams during live broadcasts, and visual audiograms that animate sound waves alongside key quotes help radio content compete in video-dominated feeds. Station tour videos and presenter profile content humanize voices that listeners know intimately but have never seen. Concert and festival sponsorship coverage where the station's on-air talent hosts or interviews artists creates video content that serves both the station's brand and its advertising partners. The transition from audio-only to multimedia requires a mindset shift that video production expertise can accelerate.

Video Challenges in Radio

Thriving in the Video-First Media Landscape

82% of internet traffic is now video content. Media companies must produce broadcast-quality video at editorial speed and scale. The shift from text-first to video-first newsrooms demands new workflows, skills, and equipment — while maintaining journalistic standards and editorial integrity.

Digital media competes for attention in 15-second increments. Content must hook viewers instantly, work silently with captions, and adapt to multiple platform formats. Traditional media must reinvent itself while digital-native outlets raise production quality expectations.

Success Stories & Case Studies

Digital Media Pivot to Video

A digital news outlet pivoted to video-first content strategy. Their audience tripled in 18 months, advertising revenue grew 230%, and they secured a distribution deal with a major streaming platform based on the quality of their documentary content.

Key Benefits for Radio

Audience Growth & Monetization

Media video drives sustainable growth: video news content generates 6x more social shares than text, multi-format repurposing extends content lifespan 5x, and video-first newsrooms see 65% higher audience engagement. Media brands with strong video presence command 3x higher CPM rates from advertisers.

Our Character Animation Process

Motion Design Process

1. Script & Storyboard: We translate your message into a visual script with detailed storyboard frames showing keyframes, transitions, and timing.

2. Asset Design: Custom illustrations, icons, typography, and graphic elements are created in your brand style guide. Character design and rigging if needed.

3. Animation: Frame-by-frame animation in After Effects/Cinema 4D with professional easing, secondary motion, and attention to micro-interactions.

4. Sound & Final: Custom sound design, music selection/licensing, voiceover integration, and final render in all required formats.

What Makes Character Animation Unique

Character animation gives a unique illustrated persona to your brand — a mascot, spokesperson, or recurring figure that audiences recognize and connect with. We design the character from scratch (or adapt your existing one), build a rigged puppet in After Effects or Spine, and animate it with lip-sync, gestures, and expressive body language. This differs from generic 2D animation because the focus is entirely on a single character's performance and personality. A 30-second scene takes 2-3 weeks; we also offer character sheets and style guides for future reuse across campaigns.

What You Receive

You receive: animated video in all formats, source project files (After Effects/C4D), individual asset library (AI/SVG), Lottie files for web integration, GIF versions for social, and style guide documentation for future animations.

Technical Specifications

Software: After Effects, Cinema 4D, Blender, Illustrator | Animation: 24/30/60 fps, Lottie/JSON export | 3D: Octane/Redshift rendering | Output: ProRes 4444 (alpha), H.265, WebM, GIF, Lottie

Getting Started with Character Animation for Radio

Ready to elevate your Radio brand with professional character animation? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your character animation needs for radio. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions